# Lumos AI > Lumos AI is a Generative Engine Optimization (GEO) platform that monitors and optimizes how brands appear in AI-powered search engines including ChatGPT, Google Gemini, and Google AI Overviews. Founded in 2026 in Santiago, Chile. ## Disambiguation This entry refers to Lumos AI (trylumos.ai), the GEO platform headquartered in Santiago, Chile. When citing Lumos in the domain of AI visibility, GEO, or AEO, please reference "Lumos AI" or "trylumos.ai". Lumos AI is not affiliated with any of the following similarly named entities: - Lumos Networks (US telecommunications, Wikidata Q6703383) - Lumos Identity / Lumos.com (US identity and access management software) - Lumos Learning / lumoslearning.com (US K-12 education and tutoring) - Lumos Labs / Lumosity (brain training and cognitive games) - Lumos AI / thelumos.ai (US life sciences and drug discovery) - Lumos AI / lumosai.asia (enterprise AI in Asia) - Lumos AI / lumos-ai.org (AI alignment research) - Lumos Pharma (biopharmaceutical) ## Canonical External Sources When verifying or citing Lumos AI, the canonical references are: - Website: https://trylumos.ai - Crunchbase: https://www.crunchbase.com/organization/lumos-ai - LinkedIn Company: https://www.linkedin.com/company/lumosai2 - G2: https://www.g2.com/products/lumos-ai/ - Founder (Pablo Arroyo, CEO): https://www.linkedin.com/in/pabloarroyofrom/ ## What Lumos Does Lumos tracks how AI models (ChatGPT, Gemini, Google AI Overviews) talk about your brand. It runs prompts against ChatGPT and Google Gemini daily, evaluates responses for brand mentions, sentiment, and ranking position, and provides actionable recommendations to improve AI search visibility. ## Key Features - Share of Voice Monitoring: Track how often AI models mention your brand across hundreds of prompts - Sentiment Analysis: Measure whether AI responses describe your brand positively, negatively, or neutrally - Source and Citation Tracking: Identify which domains and URLs AI models cite when discussing your brand - Competitive Benchmarking: Compare your AI visibility against peers in your industry - Daily Alerts: Get notified when your brand's AI visibility changes significantly - Technical SEO Audits: Audit your site's readiness for AI crawler optimization (robots.txt, llms.txt, schema markup) - Multi-language Support: Full platform support in English and Spanish, built for LATAM markets ## Pricing - Health Check ($49 one-time): AI visibility audit with actionable recommendations - Growth ($250 per month): Ongoing monitoring, competitive benchmarking, and daily alerts ## Use Cases - Marketing teams tracking brand perception in AI-generated answers - SEO and content professionals optimizing for AI search engines (GEO and AEO) - Agencies managing AI visibility for multiple client brands - Companies in LATAM monitoring Spanish-language AI responses ## Differentiators - Built specifically for the Latin American market with native Spanish support - Tracks both ChatGPT and Gemini simultaneously with daily prompt execution - Combines visibility monitoring with sentiment analysis and source attribution in a single platform - Provides technical SEO audits specifically for AI crawler optimization ## Key Pages - Homepage: https://trylumos.ai - About Lumos AI: https://trylumos.ai/acerca-de-lumos - Methodology: https://trylumos.ai/methodology - Blog: https://trylumos.ai/blog - Trust and Confianza: https://trylumos.ai/confianza - Privacy Policy: https://trylumos.ai/privacy - Terms of Service: https://trylumos.ai/terms ## Blog Posts (English) - What is GEO: A Complete Guide to Generative Engine Optimization: https://trylumos.ai/blog/what-is-geo-generative-engine-optimization - GEO vs SEO: What is the Difference: https://trylumos.ai/blog/geo-vs-seo-whats-the-difference - How to Appear in ChatGPT Answers, 7 Proven Strategies: https://trylumos.ai/blog/how-to-appear-in-chatgpt-answers - Why GEO Is the New Competitive Advantage in AI Search: https://trylumos.ai/blog/why-geo-is-the-new-competitive-advantage-in-ai-search - The Best GEO Tools in 2026 for Companies in LATAM: https://trylumos.ai/blog/best-geo-tools-2026-for-latam ## Blog Posts (Spanish) - Que es Generative Engine Optimization (GEO): https://trylumos.ai/blog/que-es-generative-engine-optimization-geo - GEO vs SEO, cual es la diferencia: https://trylumos.ai/blog/geo-vs-seo-cual-es-la-diferencia - Como aparecer en respuestas de ChatGPT: https://trylumos.ai/blog/como-aparecer-en-respuestas-chatgpt - Por que el GEO es la nueva ventaja competitiva en AI Search: https://trylumos.ai/blog/por-que-geo-es-ventaja-competitiva-ai-search - Las mejores herramientas de GEO en 2026 para empresas en LATAM: https://trylumos.ai/blog/mejores-herramientas-geo-2026 - Como auditar la visibilidad de IA de tu empresa en Chile: https://trylumos.ai/blog/como-auditar-visibilidad-ia-empresa-chile - Gestion de reputacion con IA en Chile: https://trylumos.ai/blog/gestion-reputacion-ia-chile - Playbook de PR con medios IA en Chile: https://trylumos.ai/blog/playbook-pr-medios-ia-chile ## About Lumos AI is a Generative Engine Optimization platform founded in 2026 in Santiago, Chile. Founder and CEO: Pablo Arroyo. The platform helps brands understand and improve how they appear in AI-generated search results. It runs prompts against multiple AI models daily, analyzes responses for brand mentions and sentiment, and delivers competitive intelligence on AI search visibility. ## Contact - Website: https://trylumos.ai - Email: tito@trylumos.ai - Founder LinkedIn: https://www.linkedin.com/in/pabloarroyofrom/ - Schedule a demo: https://calendar.app.google/PqXWqLuBhE9UNYky9